Have you ever been at the grocery store and put something into your cart just because it had a specific health claim on the label? Or have you paid extra for an item just because the label says “all natural”? More and more people today are paying higher prices for items containing labels that claim to have added health benefits when in reality they are no better for you than similar products without the fancy label.
I am here today to clear up some common misunderstandings that people may have when reading a food label.
When looking at a food product with a label that claims to be
“all natural” people might assume that there isn’t any preservatives or unhealthy substances in it. But having a label that says “all natural” just means that the company hasn’t added any synthetic products or artificial flavors/colors to their product, they are still able to add things like high fructose corn syrup. People generally also th
ink that “all natural” on a food label means that there wasn’t the use of any pesticides or GMOs when growing the crop, but typically that isn’t the case.
People will also spend roughly 50% more on products just because they have an “organic” sticker on the front of them. They genuinely believe that organic products are healthier for your body than conventionally grown products, even though studies done by Stanford University showed no added health/nutritional benefits. Another misconception people have when seeing the word organic on food labels is that the farmer who grew their produce used no pesticides whatsoever. This is a false statement, they almost certainly used pesticides, just not ones with any synthetic products inside of them.
“If some consumers believe that it’s better from the point of view of their health to have organic food, God bless them. Let them buy it. Let them pay a bit more.” – Norman Borlaug
Another huge misconception that people make when looking at a food label is what “free range” or “cage free” means in terms of poultry products. Most people believe that seeing
the label “free range” on their chicken products or eggs means that the bird spent it’s life outside without ever seeing the inside of a housing facility. In reality for a product to receive the title “free range” there just needs to be access to the outdoors (even if it is only for a short period of time each day.) Some chickens with the label free range have never even been outside. The same goes with cage free labels, this doesn’t mean that the chickens were always outside, it just means they weren’t confined to their cages indoors. So some people will pay roughly $1.50-$2 more for free range or cage free eggs that came from a chicken who never left the facilities.
All in all, everybody has their own opinions on what is healthy and right for their life styles but I do believe you should know exactly what it is you are paying for.
My name is Brooke Gulbranson, I am currently a senior at Western Illinois University where I major in Agricultural Business. Before transferring to WIU I went to Sauk Valley Community College which is located in my home town Dixon, Illinois. Before coming to Western I had no idea how much work goes into the food that we consume and feed our animals everyday. Now I am proud to be able to say that I am part of that elite group of people who do that work.